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June 2, 2020 - 12:35pm - Posted by Nicole - - 0 Comments

By Bob Earley

For years, I’ve heard that “traditional” media is dying.  Newspapers are gone; tv is being replaced with streaming services. And radio, well… it’s dead, being replaced with services like pandora. So, the power of radio, is it dead? Think again.

May 28, 2020 - 9:45am - Posted by Nicole - - 0 Comments

By Bob Earley

I realize that there’s a redundancy in this blog’s title. However, so many people talk about vision, strategies, goals and objectives and yet so many fail one of the final steps: execute.

May 11, 2020 - 5:56pm - Posted by f5admin - - 0 Comments

Written by Jim Ragosta

April 20, 2020 - 4:00pm - Posted by f5admin - - 0 Comments

April 17, 2020 - 3:26pm - Posted by f5admin - - 0 Comments

This year has certainly been an interesting one so far; a world of dichotomies.

April 14, 2020 - 2:53pm - Posted by f5admin - marketing - 0 Comments

During these challenging times, many of us are experiencing furloughs, unemployment, the juggling of our work schedules along with the schedules of students and their e-learning. On top of those challenges is wondering how do we stay in contact with our target audiences. Some experts have said people are “hunkered down” and aren’t doing anything, causing some businesses to wonder if they’ve lost touch with their target audiences.

March 27, 2020 - 9:58am - Posted by f5admin - - 0 Comments

March 24, 2020 - 4:11pm - Posted by f5admin - press-release - 0 Comments
(South Bend, IN. Tuesday, March 24, 2020)  Force5 has launched a new website and facebook page called Force 4 Good.   The Force 4 Good web and facebook platform shares good works being done in the local community and around the country during the trying times of the Pandemic crisis. Aside from stories highlighting the good works that come out of a crisis, it will also help bring awareness to South Bend and surrounding communities to resources that provide relief for those in need. The site is www.force4good.org.
March 16, 2020 - 1:56pm - Posted by f5admin - life - 0 Comments
Being in the world of marketing communications we are abundantly aware of the huge budgets that are involved in an event like March Madness. With COVID-19 impacting everything from sports to travel to conferences and so much more – there is so much loss financially.  
March 12, 2020 - 11:16am - Posted by Nicole - - 0 Comments

40,000 search queries occur every second on average, which translates to 3.5 billion searches per day. Incredible right? And this is just from Google alone. Think about how often you search using Google each day? These searches could be as simple as:

“What kind of oil does my 2012 Camaro take,” where multiple results appear, illustrating:

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